September 21 @ 11:30 am - 1:00 pm
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A creative, high energy and often hilarious discussion about the need to look at OOH, and advertising in general, in a different light. Eddy Herty and Jarrod Glick give a tag-team talk on creating impactful messages and visuals, and a peek behind the curtain at the daily struggle to make that happen.
Featuring Eddy Herty, VP, National Creative Director and Jarrod Glick, Creative Director, South Region, OUTFRONT Studios.
Eddy Herty, VP, National Creative Director OUTFRONT Studios, has spent the last 10+ years traveling the country to create award-winning advertising campaigns. He leads a team of 50-designers across the country and is the founding member of OUTFRONT Studios – an in-house boutique creative agency for OUTFRONT. In 2020, the OUTFRONT Studios team was nominated for a record-breaking 26-OBIE Awards. Eddy is highly respected in the advertising industry and is a frequent guest speaker at industry-leading events including for OAAA, The Infinity Film Festival, HOW Design Live, and The NY AdClub. He has also had the privilege of being a Judge for different ADDY Awards, OAAA OBIE awards, The One Show and The Clios.
OUTFRONT Creative Director, South Region, Jarrod Glick, has a passion for out-of-home creative that has continued to grow since joining OUTFRONT Studios in 2017. Glick has been a full-time creative for 28 years and an adjunct professor, teaching Typography and Layout Design, for 17. He has worked in markets such as Houston, San Francisco, and Orlando. Jarrod has been published in Communication Arts, Ads of the World, PRINT, HOW and Logo lounge and has won several OBIES and AAF ADDY awards for Out-of-Home Design, Art Direction, and Copywriting. Glick was most recently recognized as Copywriter of the Year at the 2021 AAF Orlando ADDY Awards and won 2 Silver and 1 Gold Craft award for copywriting at the 2021 OBIE Awards. Glick studied Graphic Communications at the University of Houston.